The Path to Become The Best Virtual Assistant

Just like other people working in the virtual world I also want to become a best Virtual Assistant. This desire spring up when I was taking up the virtual assistant course.

In this article, I’m going to share with you my realization from these desire for you to become a useful Virtual Assistant. These can be very helpful to you, yes you who are reading this, Why? Not everyone in this field becomes successful either with the relationship with their Clients or their working habits because they miss out at least one aspect in their life and that makes them unsuccessful. So I am sharing this for you to become mindful of the things that will make you successful.

For you to become the best Virtual Assistant, we must possess the following traits I listed here:

Skills – Computer and internet may be an essential tool to work as a virtual assistant, but that is not the most important thing, it is our Skills. Why? 80% of our job is Administrative, 10% Creativity and 10% technical. Clients /employers will not outsource or hired a Virtual Assistant who is just making there resume cool to look at, putting skills they don’t know only to make a good impression to Client and when Client ask for samples of your skills written on our curriculum vitae we fail to give the clients expectation from us. That will only create a wrong impression to your Clients and possible you will become blacklisted. Learning is good, but if you just keep on learning but you do not develop the skills that you have and what you learned by practicing it is nothing. PRACTICE PRACTICE PRACTICE is the secret to excellence and perfection of your skills.

Teachable heart – when a client has already outsourced you because you have the skills, it doesn’t mean you are already perfect, and you don’t need any advice. Remember, perfection comes through continues learning. You must learn to accept teaching/corrections from your Clients because first, it is their business they know how does it run, second, it will help us grow in both knowledge and skills. Having a teachable heart means you are giving yourself a room where you can improve.

Good Personality – Having a good character with your client is very important because you are building a relationship with them. You make them trust you by outsourcing you to become part of their company and their lives. These are some of the personality that we must have kindness, joyful, love, faithfulness, patience, hardworking, etc., Always keep in mind that when you have a good personality, you work positively.

Integrity- Let your yes be Yes and No be No. Integrity means honesty, no compromising and no lying to your client and your self too. If we promise to work and give our project on a specific date and time, then we must finish it and submit it on or before the deadline.
This is only a few of the many writings you can read on the internet about how to become a best Virtual Assistant. And this is the fact, no matter how many articles you will read on the internet about this topic, no matter how many Virtual Assistant courses you are going to take up, no matter how many advice you will ever hear, if you don’t help yourself to grow and achieve what is right then everything will become useless. If you have a teachable heart, a good personality and integrity you are allowing yourself to accept new learning and corrections for you to grow as a virtual assistant then it would be more natural for you to have the skills because skills can be developed to excellence to perfection if you have the three.

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Use Your Prowess to Earn Money Virtually

Earn money online: When there was a world without the internet, there existed a better world but not a developed world. The world is still stuck at the jaunty angles of further intelligent and peaceful growth, but at least you can now earn money online with a click. Your career is just a promising resume and a ‘double click’ away. There is no compromise with the skill and area of expertise though. You would require the same qualifications, same prowess to prove that you are worthy of the job you are applying for. The best part about getting a work from home job and earn money (by making a lucrative career with it) is that you can do the work at the comfort of your own home, your own bedroom. Often, companies allow flexible hours of work and that is an added advantage because you can now work without wondering and worrying about being a night owl or an early morning person. You think you would work better at night, be more productive then that’s it. As long as you meet the deadline and show your passion for the work for the employer and he/she is happy and satisfied, all’s good.

The four different kinds of roads which will lead you to an online job and help you earn money are:

Freelance Writer: If you have been a closet writer for quite some time and you know that it’s time to change humanity with the power of words, then come forward and join any freelancing website and give a platform for your voice. Give your opinion a face and work hard to get the readers to be influenced. There is only so much that a creative writer or a content writer can do and that scope has only been increasing nowadays.
Freelance Graphic Designer: Every company or website or any fresh start-up organization needs a web graphic designer for their logo, the symbol that would represent who they are. So it goes without saying that talent in graphic designing is a high-budgeted demand so don’t hesitate to choose a freelancing website and apply.
Blogging like a Professional: Are you fond of writing and spreading awareness about medical conditions? Blogging can be done on any topic under the sun. There is actually a hope for beginner bloggers to turn it into their own money-earning venture by sitting on their favorite and comfortable couch. Monetize your blog on the topic you are interested in and you had wanted to do something with your passion for it.
Affiliate Marketing: It is considered as the easiest way to earn money from home and all credits to technological advancement. All you have to do is choosing a product from anywhere in the framework of web-shops and do a promotional call so that once someone buys that product from the link provided by you, you get a commission. Isn’t that a bit too easy? But, you have to learn to attract people and compel them indirectly to buy it.

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Get Started With Analytics and Find Success

What is Web Analytics?

Web analytics gives information about user experience and the journey that the customer makes through the website. It gives real data about the customer’s movement through your sight. It is collecting this data from your website and converting it into insights.

Web analytics tools can be used to learn more about your website’s visitors. Web analytics provides you with data. The following are the different types of data:

1. Metrics – Things that can be counted like the number of visitors and the time they spend on your website. Tracking how much money is made and how many goods are sold. Metrics are measured by using dimensions, which is another type of data.

2. Dimensions – It is any kind of data that can be used to describe something you are tracking with words. E.g. Device type, geographical location.

It answers your questions like which device your customers are using more to get to your website. With this information, you can optimize your website accordingly.

Make Web Analytics Work for You

Analytics can measure any kind of online marketing you decide to do, and also measure the entire digital journey of a customer. It captures important insights.

Analytics can tell you which search engine people are coming to your website and also if they are engaging well with your website by spending time.

It’s important to make sure you’re measuring progress toward your own particular goals. That means you’ll want to customize your analytics a bit, to make sure you’re tracking things that really matter to you.

When a website visitor completes a goal like completing a purchase it’s called a conversion. Web analytics tools have the ability to break downloads of data about your visitors and what’s happening on your sites to give information that can help increase the conversion rate.

Add conversions points like “subscribe to our newsletter” and when people subscribe, you will know that they are interested in your business. This way you can send emails to them and convert them into customers. To make this happen you can add a coupon of 10% off when people subscribe to your newsletter.

With analytics, you can also know during what time of the week there’s more traffic on your website. With this information, you can advertise more heavily by adjusting your campaigns when people are more likely to take action.

Get Success with Analytics

Web analytics helps you by providing information about how many people are visiting through different search engines from organic search results.

With Google analytics, you can also find out which keywords people are using to find your business. This can be found out by integrating Google analytics with the Google search console.

Web analytics can also show how well your improved content is working and what its impact is. It will also show you if your keywords are translating into more visitors reaching your site. Analytics will help find out which keywords are the best ones for you to bid on, how to tailor your ads to make them more effective, and how to decide how much to bid for the spots that are the most cost-effective for you.

The key is that you’ll still be tracking what happens after you make your changes, and that means you’ll be able to see if your fixes raise that conversion rate from 1% to something better! That covers a few different ways you can measure the keywords you’re bidding on.

When you write ads, you want it to be clear and compelling to the readers but it’s they who decide if it’s clear and compelling, Analytics can help you with this too.

Firstly, use segmentation to break down all those visitors by different groupings as segmentation gives you some insights you can action.

Lastly, analytics tools can help you understand just how much you should be bidding for ads, to make sure you’re getting a good return. By using analytics, you’ll know exactly where you perform the best, and that means you’ll be getting more out of your investment than your competition.

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Distance – Cold Turkey Grieving on Thanksgiving Day

“He’s gone.” The words came across my cell phone with a finality that hit me in the back of the throat. It was Thanksgiving Day and my older brother – the fast-talking bodybuilder, the guy with a quick wit, the family man that was always laughing – had left us. After getting the short straw and Type I diabetes at age 11, he had overcome the odds at every juncture. But he could not overcome 2020.

They say siblings are your first friends – your link to the past and bridge to the future. As I took in the news of my brother’s death, I was taking on water – drowning in last words and lost moments. I could not find air. I rushed outside. I could not call out. Every human within ear shot was confined to home by state mandate. There would be no shoulder to cry on or consoling hugs. There would be no ‘I’m sorrys’ or back rubs. It was cold-turkey grieving on Thanksgiving Day.

Chris had just texted us the day before to tell us our uncle had died. Uncle Michael was larger-than-life. He was a wise-cracking, mountain of a man who taught us how to water ski and cheat at cards. And within 48 hours, we would lose Uncle Robert to COVID-19.

It was hard to fathom – three family members in four days. It was too much in a year that had already been too much. Six degrees of separation, seven degrees of isolation, 6 feet for 15 minutes in a 24-hour period – our kingdom for a mask.

It was a year in which we stood at the edge of existence and stared into the abyss — each with our own version of the bottomless pit. Death became a hashtag, life became a meme, and surviving became a highlight on a cyber feed. We were all living under the grid and over the rainbow save the zooms, hangouts and CGI crowds – manifestations of the life we could no longer have.

I found a photo of my brother as a toddler in short pants and red suspenders. Another as a smiling teen in front of a Christmas tree in the backroom of the house we left thirty years ago. He strikes a pose on a weekend back from college. He leans against his first car in cut-off jeans; his eyes are so clear they seem to look into eternity.

There is a picture of us sitting in front of pumpkins at a local farm store circa 1970. I remember that day well. He didn’t want to sit next to me. Typical sibling wrangling. My mother petitioned him to get closer. He refused. He had a jawbreaker jammed into his cheek. I had just finished a cherry one that was all over my lips. I was wearing my mustard-yellow stirrup pants and paisley coat. He was in his herringbone sweater. I turned away from him in disinterest. I was a tough, little girl. He made me that way. My mother pointed her manual-focus Canon camera with the folding fan flash, the shutter snapped and the moment was frozen in time. What I would give to move closer to him now, to not have turned away that day, to have seized that space between us in my 8-year-old hands and held onto it forever.

The drive from Los Angeles to Phoenix for my brother’s “Celebration of Life” was long and lonely. It would be outdoors, masked up, and around a table of framed photos. It was the best we could do. At a rest stop somewhere between Indio and Blythe, I screamed into the desert in existential protest for all that I had lost. The place was desolate save a large saguaro cactus that stood watch over the picnic area. It was a massive, columnar tree. It had seen its share of weary travelers and truck drivers. It had survived the rumble of the freeway, the fumes, and waterless seasons of soaring heat. Its pleated spines and tough skin were welcome defiance in a world of harsh indifference.

My mother always said that God doesn’t give us more than we can handle, but He was giving me so much all at once. As I motored through the dune-backed moonscape, my mind shifted back to easy rooms and soft furniture, snow men and sea shells, lightening bugs and barbecues, stick ball and Halloween, banana seats and little league.

I still have my brother’s number on my cell phone. He’s still smiling from his Facebook page. His big, bold purposeful life endures in a fixed-length contiguous block of virtual memory. Technology is cruel that way – a cyber head fake, a digital ruse. Much like the “social” distance that has kept us apart.

There are no do-overs in forever. There is no encore after curtain fall. We don’t get a second shot at a last goodbye. So, when this great sequestration is over – shake hands, bump fists and high-five. Hug everyone you care about and never let them go. Say ‘I love you’ every waking moment, and never let physical distance come between you and your family again.

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How to Increase Customer Retention With Digital Marketing?

Customer retention is at the core of every business today. As customer acquisition continue going up, businesses have been forced to become extra creative to retain clients and sustain high sales. In one of the studies done by the U.S Small Businesses Administration and the U.S Chamber of Commerce, it was established that acquiring new clients costs up to five times compared to retaining the existing ones. In this post, we bring you five most effective strategies for increasing customer retention with digital marketing.

Start by setting customer expectations

When you start working on any marketing effort, the first retention effort should be setting clients’ expectations. The expectations help you to clear the vision and enable a company to structure its operations around the Key Performance Indicators (KPIs). When you set very high expectations and deliver more than the clients anticipate, they will be happy and keep coming back for more.

The customer expectations should be drawn along the lines of their needs. This means you must start with comprehensive market research to determine what they need and how to deliver it. Remember to also set the timelines for evaluating the KPIs. Also, do not hesitate to implement changes to make the expectations more realistic.

Be an expert in your niche

If you position yourself as an expert in the niche, customers will always come for advice. They will come back to read your content and become part of the business community. As an expert, your word is taken with finality. Recommendations drawn in your platforms are rich in content and guarantee users of highest value. To become an expert in a field, you need the following;

(I) Carry comprehensive and regular research about the target market

(ii) Ensure to run a blog for educating and guiding clients

(iii) Generate regular and high-quality content about the niche

(iv) Consider running a monthly email marketing program

Build an extraordinary customer service

The customer support you install in business will define how satisfied the target clients are. When clients are treated well, they want to continue coming to you for more services and products. Good customer support is considered part of value addition to products or services.

The main components of great customer service include a commitment to the customer at all levels of interaction. This can be extended to include services and products’ perfection. Consider it as part of the business culture. The main components of high customer value include;

(I) Immediate response to clients’ inquiries about a product

(ii) Maintaining fulltime presence on social media and interacting with the target clients regularly

(iii) Offering solutions to clients issues at different levels using content and blog

(iv) Following customers who have bought products from email marketing and mobile apps

Implement special offer programs for your customers

When clients come and buy from you, letting them to simply go means a massive loss of business. You lose the profit that could have come from repeat purchase and referrals. By implementing a special loyalty program, your customers will find a reason to continue coming back for more. For example, a fitness company can consider a special offer of new fitness e-book to clients using its services. Think of special coupons, special discounts, and other creative considerations that will add value to clients.

Run customer feedback surveys and implement findings

Most customers who are not satisfied with your brand do not complain. They simply walk away, and the chances are you will never know what made them angry. Note that even if they do not tell you, they tell others and make them avoid buying from your site. The best method of identifying these complaints is providing them with a platform for airing their dissatisfaction.

Customer feedbacks make users understand they are valued, and their input towards improving the product is invaluable. Some feedbacks offer great insights on how to redefine the product and outdo competitors. To keep the customers coming back, make sure to notify them when the changes they recommended are implemented. Make sure to retarget them with new ads and special offers.

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